J. Crew
The Client: J. Crew
Project Type: Custom Prize Vending Machine
IVS worked with Agen-C on behalf of their client, J. Crew, for a pop-up event during the summer for the areas of Martha’s Vineyard and Nantucket Island. The vending machine would reward loyal J.Crew customers and guests in exchange for taking a short quiz on their knowledge of J.Crew. If they got X amount of those questions correct, they would receive a free prize out of the vending machine. If they were incorrect, they were handed a consolation prize not via the machine. It was a great way to get the guests knowledgeable on the brand, the brand’s history and to create an engaging environment.